Critical designer, strategic thinker, and a trusted collaborator.
I am a multidisciplinary designer based in Toronto, Canada, born and raised in Cairo, Egypt.
I am currently working as a Design Lead, leading a team of designers at Feed Agency.
My experience in the visual field spans across many disciplines: Graphic Design, UX/UI, Photography, Textile Design, Motion Graphics and Visual Effects. I've worked with many clients in different industries like fashion, weddings & events, healthcare, fitness & wellbeing, architecture, construction, waste management, and not for profit organizations.
Some of the clients I worked with include: Haribo, Spotify Arabia, Activia, EFG Hermes, La Vâche Qui Rit, Castle Building Centres Group, Durabond, Wasteco Canada, and Pfaff Grand Tour.